Arvind has now entered fabric & fashion retailing vertical with the launch of ‘The Arvind Store’, with an aim to attain leadership position. The Arvind Store is a first of its kind for the fabric retail channel. Taking a step away from the conventional look-and-feel, The Arvind Store is a complete lifestyle fashion destination that offers shirting, suiting & denim fabrics, readymade apparels of popular international brands, custom tailoring and customized jeans.